With the month-long Vlisco Women’s Month campaign in March 2015, Vlisco celebrated and paid tribute to successful African women who have made their dreams come true. As part of this initiative Vlisco created the Vlisco Fashion Fund. Its aim is to empower and encourage young female creative fashion professionals from West and Central Africa and unleash their true potential.
Tailors, designers and stylists were asked to submit a business plan of how they would make their dream a reality. Noëlla was one of the winners and receive funding of $1000, a fashion business package (fashion book, buste, sewing machine, tailor kit) and Master Classes and Fashion Training in Ghana to get invaluable business advice from the Vlisco team to help bring her dream to life. Below you’ll read what Noëlla had to say about the trip!
How did you experience the Fashion Fund Winners trip?
It was a great trip that was very well organised. We’ve been thought a lot in very short time. I was really impressed by the GTP factory.
What is the most relevant part for you? Why?
Actually, everything about the trip was enriching. Getting to know more about the fabrics of the Vlisco Group. How to use them. But also meeting up with the other stylists. What I loved the most was working with the sewing machines, which I’ve never seen nor used. This gave me the chance to get an idea of my future workplace and boutique.
Did you get new insights and learnings that you can immediately use for your business?
Yes, the sewing techiques! As soon as I go back to my workplace, I will apply that as well as the marketing.
How did you experience meeting up with the other winners?
It helped me to understand that we all encounter the same difficulties in different countries, but their experiences also help me to beat the problems I come across and to put steps forward.
Do you have something else to share with us about the trip?
I really loved the people of Vlisco. They were lovely and reachable. They truly treadted us like queens! But it was quite a short visit. THANK YOU VLISCO!